Tagmarketing

Church Marketing Doesn’t Suck (And That’s Probably a Bad Thing)

Having worked in church marketing for much of my career, it can be without a doubt a very mixed bag as far as the quality of the marketing is concerned. From complete misunderstandings of one’s market to the downright cringe-worthy, it’s effortless to multiply examples of just how bad church marketing can be. (The actual reality is that secular marketing is just as prone to being awful, but when...

The More the Merrier

When I first started in design, the tools of the profession were—as far as I was concerned—fairly expensive. Granted, at the time I was unemployed and only had a few thousand dollars to my name, and thus every expenditure on equipment and software stung. The first computer I bought was a refurbished 2006 Mac Pro (the big cheese grater one), and while I had been running Illustrator on my old 2001...

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